Baton Rouge is one of the larger cities in Louisiana, and it’s located between Lafayette to the west and New Orleans to the east. The city is located along the Mississippi River, and it is the state capital. Baton Rouge has plenty of recognizable landmarks that set it apart from its fellow cities in the state.
One of the better-known icons of Baton Rouge is the Old Louisiana State Capitol, which, as the name suggests, is the previous state capitol. It’s shaped like a castle, and the design was meant to be easily defensible as well as aesthetically pleasing.
Baton Rouge is also home to many museums, including the Louisiana Art & Science Museum and the Louisiana State University Rural Life Museum. Another notable tourist attraction in Baton Rouge is the World War II-era destroyer, the USS Kidd, which still retains her original WWII-era design.
Baton Rouge is home to many businesses beyond these few key attractions, and if you want your business to expand its range of customers, the best way to do so is through our performance lead generation marketing campaign.
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Baton Rouge was first colonized in 1721, by French settlers, and the town was named after a red-painted pole that delineated the hunting grounds of two Native American tribes. After being acquired by the United States in 1803, Baton Rouge eventually replaced New Orleans as the capital of the state in 1846.
About 100 years later, in the 1950s and 1960s, Baton Rouge saw an explosive boom thanks to the growing petroleum industry in the city.
Baton Rouge’s demographics are freely available on the US Census Bureau’s website, but we’ve also put together a few of the key stats here:
- 55% African American
- 36% White
- 4% Hispanic or Latino
- 4% Asian
- 0.2% Native American
Baton Rouge has a population of 220,000, down 4% from its population in 2010, which was 229,000.
- The only battle of the Revolutionary War to be fought outside of the 13 Colonies was The Battle of Baton Rouge.
- The two Indian mounds on LSU’s campus are about 6000 years old, and their purpose is unknown. What is known is that they are not burial mounds.
- Baton Rouge was not originally included as part of the Louisiana Purchase.
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