Frequently
Asked Questions

[Advertiser] What is Payperlead.com?

  • Payperlead.com is a full service customer demand engine for businesses of all sizes. Our internal team will conceptualize, create, implement, optimize, and monitor your campaigns in order to meet your specified KPIs. The best part? We’re 100% performance based, meaning you only pay us after the results are delivered.

[Advertiser] How do you get the leads?

  • We utilize an omni-channel approach to generate the high intent buyer leads for your business. Everything we do is custom tailored to your specific business. We analyze your ideal buyer profile and craft campaigns using traffic sources that match that profile. Different campaigns calls for different traffic sources. For example, plumbing companies do much better on Search Traffic (Google, Bing) vs Social Traffic (Facebook, Pinterest, Snapchat, etc). Inversely, Social Traffic is perfect for a mass market beauty product. In addition to generating traffic in-house, we may leverage our network of veteran affiliates to drive traffic to your offers.

[Advertiser] Do you charge for every single lead?

  • No! Not every call is a valid, billable lead. You don’t have to pay for wrong numbers, solicitors, repeat callers, etc. We only charge you for valid calls. For web leads, we run each lead through a validation stack to ensure you get high quality leads in real time. You are able to dispute leads you feel are not valid and we will be happy to credit you the fees after a review. To learn more about our advertiser friendly leads return policy, call us today.

[Advertiser] How much do you charge per lead?

  • There is no set price per lead. Lead prices are determined by your business type, location, filters, market competition, volume, and a few other factors. We work with you to understand your exact needs to determine the final price per lead. Call us today to get accurate prices for your business.

[Advertiser] How much do you charge per phone call?

  • Phone call prices vary based on your business type & location. Factors that effect your price per call: Location, business type, competition, volume, hours, buffers, and a myriad of other factors. Per call pricing is determined after an analysis of your needs. Call today to find out more.

[Advertiser] What can I expect?

  • We craft and implement performance marketing strategies designed for your specific business requirements, while you only pay for the results — new customers, installs, registrations, leads, appointments etc. We’re completely performance base. There are no contracts or hidden fees.

[Advertiser] What types of integration are available?

  • We provide both API and Postback URL integration for our advertisers. Our tech team will interface with yours to ensure everything is connected properly prior to running any traffic.
  • For advertisers in certain verticals, we have ping/post buying available. Reach out to your account manager to see what options are best for your campaign.

[Advertiser] How do I manage my campaigns?

  • Each advertiser has a dedicated account manager that actively monitors your account. Your account manager is always there to provide marketing advice or to answer any questions you may have about your campaign. Moreover — all the campaign data is available within the advertiser account interface in real-time.